Live — Q1 2026 benchmark data refreshed

Find the hidden revenue
inside your practice.

ReimburseOS audits your actual reimbursements against real local-market benchmarks — then tells you exactly which CPT codes, payers, and contracts are underpaying you, and how much you can recover this year.

Trusted by Independent practices Multi-location groups Billing partners
reimburseiq — practice snapshot · family medicine · austin, tx
LIVE
Monthly opportunity
$14,280
↑ 4 new this week
Health score
72 /100
↑ 6 pts vs market
Payers below bench
4 /7
2 flagged red
Actual vs. Benchmark — 6 months
$/visit · all CPT
Top opportunities gap / claim
99214Office visit, estab.UHC+$18.40
20610Joint injectionCigna+$42.10
93000ECG routineBCBS+$11.25
CPT 99213 benchmark rose +2.4% in Travis County
Aetna commercial spread widened 11% vs BCBS in TX
New opportunity detected — CPT 20610 underpaid at 38% of practices
Q1 federal payer data refreshed — 314M rates ingested
Behavioral health reimbursement up 5.1% YoY nationally
Humana rates trail peer average by -7.8% in Southwest
CPT 99213 benchmark rose +2.4% in Travis County
Aetna commercial spread widened 11% vs BCBS in TX
New opportunity detected — CPT 20610 underpaid at 38% of practices
Q1 federal payer data refreshed — 314M rates ingested
Behavioral health reimbursement up 5.1% YoY nationally
Humana rates trail peer average by -7.8% in Southwest
The problem

Most practices are underpaid — and they never see it.

Reimbursement is deliberately opaque. Payers negotiate different rates with every practice, codes drift out of alignment with benchmarks, and no one tells you when you've been left behind. ReimburseOS turns on the lights.

💰

Silent underpayment

Your reimbursement rates drift year after year while peer clinics renegotiate. A 4–8% gap compounds into six figures annually for most multi-provider groups.

📉

Invisible payer mix drag

Two payers paying 20% less on your highest-volume codes can quietly wipe out an entire provider's margin. Without benchmarks, it just feels "normal."

🧾

Missed coding leverage

Under-captured modifiers, E/M level drift, and service-line blind spots leak revenue on every encounter — and never show up in your P&L.

How it works

From intake to action plan in under 12 minutes.

No IT team. No integration project. Upload or paste in your claims data and get a board-ready intelligence report in your inbox the same afternoon.

01

Submit a 5-step intake

Practice details, payer mix, and a small CSV of your top CPT codes + average reimbursement. No EHR integration required.

02

We analyze against federal data

Your rates are compared against 314M+ reported payer rates under the No Surprises Act / CMS transparency mandates — localized to your geography and specialty.

03

Get a board-ready snapshot

A branded PDF + live dashboard showing underpaid CPT codes, payer rankings, revenue leak alerts, and three prioritized actions with dollar values.

$14.2K
avg monthly opportunity found
314M+
payer rates analyzed
12 min
from intake to report
6 / 7
major national payers covered
Sample snapshot

What you get in the first 12 minutes.

Every snapshot includes a revenue opportunity estimate, top underpaid CPT codes, payer rankings, leak alerts, and a three-step action plan — tailored to your specialty and market.

reimburseiq / snapshot — pine creek family medicine · austin, tx · q1 2026
SAMPLE
Estimated monthly revenue opportunity
$14,280 / month
Based on 6 payers, 14 high-volume CPT codes, and local-market benchmark data refreshed Q1 2026. Annualized upside: $171,360.
Health score
72 / 100
Underpaid codes
9 of 14
Payers below bench
4 of 7
Priority actions
3

Top underpaid CPT codes

top 5 of 14
CPTDescriptionYour avgBenchmarkGap / claimMonthly
99214Office visit, est.$98.40$116.80+$18.40+$4,140
20610Joint injection$62.90$105.00+$42.10+$3,790
99213Office visit, est.$72.10$84.40+$12.30+$2,460
93000ECG routine$22.75$34.00+$11.25+$1,800
81002Urinalysis$3.90$6.80+$2.90+$1,160

Payer scorecard

vs. local
BCBS+2.1% above
Aetna+0.4% on par
UHC-6.2% below
Humana-8.8% below
Cigna-11.4% below
Medicarefee schedule

Recommended next actions

sorted by $ impact
1
Renegotiate the Cigna contract first
11.4% below local benchmark on 8 of your top 14 codes. Estimated recoverable monthly revenue.
+$5,820/mo
2
Review CPT 20610 documentation standards
Paid 40% below benchmark across all payers — suggests coding-level issue, not payer issue.
+$3,790/mo
3
Add Humana escalation flag
8.8% below benchmark. Next renewal in 94 days — start prep now with benchmark data in hand.
+$2,410/mo
Free sample in 12 minutes · No EHR integration · No credit card
Pricing

Start free. Upgrade when the ROI is obvious.

Most practices discover five-to-six-figure annual upside in their first snapshot. Pay nothing to find it.

Practice Snapshot
$297 one-time
The impulse audit. Perfect for 1–3 provider practices who want to see the full picture before committing to anything recurring.
  • Up to 10 CPT codes analyzed
  • All major payers in your ZIP
  • CPT-level gap analysis
  • Branded PDF report
  • Top 3 prioritized action items
  • Delivered within 48 hours
Full-Panel Audit
$997 one-time
For practices prepping for payer renewals. The no-stone-unturned deep dive that pays for itself in the first closed negotiation.
  • Up to 15 CPT codes analyzed
  • Carrier-by-carrier playbook
  • 45-min strategy call
  • Payer-specific talking-points PDFs
  • Contract renewal prep checklist
  • Delivered within 5 business days
  • Priority email support · 6 months
⚡ Free beta tool
Single-code live benchmark
Run one CPT code through our AI engine right now. No payment, no signup. Launch beta →
◎ Coming Q2 '26
Monitoring Pro · $499/mo
Continuous benchmark + rate-shift alerts. Join waitlist →
◈ By invitation
Growth Advisory · $4,500
Done-with-you payer negotiations. Multi-location groups only. Book intro →
Industries

Built for the practices payers don't prioritize.

Independent, owner-led clinics move fast — no procurement, no IT committee, immediate ROI. That's our wedge.

The opportunity

A $4.2B+ underserved intelligence market
— hiding in plain sight.

Every independent medical practice in America is negotiating reimbursement contracts without benchmark data. The payers have the data. The enterprise hospital systems have the data. Independent practices don't — and it costs them 4–8% of collections every year.

TAM — Total addressable
$4.2B
US independent-practice revenue intelligence + RCM advisory market. Growing 11.4% CAGR through 2030 (price transparency-driven).
SAM — Serviceable
$1.1B
~228,000 independent practices across 8 priority specialties. Avg willing-to-pay $5K–$12K/yr for actionable reimbursement intelligence.
SOM — 3-year obtainable
$42M
~7,000 practices on Monitoring Pro + 300 Advisory engagements. Conservative 0.8% market penetration in 3 wedge specialties.

Why now — the timing is singular

Federal price transparency mandates (2022–2024)
Payers are now required to publish negotiated rates under No Surprises Act + CMS transparency rules. The raw data exists — someone just has to turn it into practice-level intelligence.
Independent practice consolidation pressure
42% of independent practices have been acquired since 2019. The survivors are actively looking for tools that let them stay independent. Reimbursement leverage is the #1 ask.
AI makes the intelligence layer 10x cheaper to build
What would have required a team of 20 analysts and 2 years of consulting work in 2020 can now run in a single-tenant AI pipeline. The cost structure collapsed — the moat is data access + distribution.
Simple Health Care data is the unfair advantage
Simple Health Care's practice-level reimbursement dataset is uniquely positioned — transparency-filed data plus practice-reported comparisons. No other dataset combines both at scale. That's the moat ReimburseOS plugs into.

Market mapping — practice count

US INDEPENDENT PRACTICES · PRIORITY WEDGE
${[ ['Family Medicine',52400,100], ['Behavioral Health',38200,73], ['Chiropractic',35100,67], ['Pediatrics',28600,55], ['Pain Management',19400,37], ['OB/GYN',18200,35], ['Urgent Care',14100,27], ['DME Suppliers',22000,42] ].map(r=>`
${r[0]}${r[1].toLocaleString()}
`).join('')}
Sources: AMA Physician Characteristics & Distribution · BLS OES 2024 · industry practice census.

The money math — per practice

3-year expected value

Independent practices are systematically underpaid on 30–50% of their high-volume CPT codes. Even at the conservative end, a 4-provider family medicine practice with $1.8M in annual collections leaves six figures on the table every year.

Avg practice
$1.8M
annual collections · 4-provider
Typical gap
4–8%
of collections underpaid
Revenue at stake
$72K–$144K
per practice · annualized
ReimburseOS cost
$5,988/yr
Pro plan · 12–24x ROI
Path to scale

From zero to $1M ARR in 12 months.

The math is deliberately boring: a small number of paying customers, predictable unit economics, and a free snapshot that does the selling.

Per-customer unit economics

ARPU — Monitoring Pro$5,988 / yr
Gross margin~88%
CAC (blended)~$420
CAC payback< 30 days
Avg contract length30 months
LTV$14,970
LTV / CAC ratio35x

Revenue mix — at $1M ARR

60% Monitoring
22% Advisory
18% Ent
100 × Monitoring Pro @ $499/mo$598,800
50 × Growth Advisory @ $4,500 avg$225,000
12 × Enterprise @ $1,500/mo$216,000
Total ARR$1,039,800

12-month ramp — conservative

from launch
${[0,1,2,3,4].map(i=>``).join('')} ${[200,194,185,172,158,142,125,102,82,64,50,40,30].map((y,i)=>``).join('')} M0 M3 M6 M9 M12 $1M $750K $500K $250K $0 M3 · 10 Pro M6 · $300K ARR M9 · $650K ARR M12 · $1M ARR
Month 3
$60K ARR
10 Pro + 2 Advisory
Month 6
$300K ARR
35 Pro + 10 Advisory + 2 Ent
Month 9
$650K ARR
65 Pro + 25 Advisory + 6 Ent
Month 12
$1.04M ARR
100 Pro + 50 Advisory + 12 Ent
Go-to-market

The playbook is boring and proven.

No category creation required. These practices are already looking for this — we just have to be the first tool they can actually use. Four wedge channels, all already validated in adjacent markets.

📧
PRIMARY

Cold email to practice owners

Subject line: "Your CPT 99214 rate is 6% below your Austin peers." Personalized with specialty + market data per recipient. Free snapshot is the ask — no calls, no demo required.

→ Target: 5,000 sends / mo
→ Open rate: 42% (industry avg: 18%)
→ Snapshot start: 3–5%
→ Pro conversion: 28% of snapshots
🤝
LEVERAGED

Billing company partnerships

Third-party medical billing shops love this — it proves their value to clients and gives them an upsell. Rev-share: 15% of any subscription they refer, forever.

→ US billing companies: ~2,400
→ Pilot partners needed: 12–15
→ Avg referrals / partner: 8–15/yr
→ Zero CAC from this channel
🔍
COMPOUNDING

SEO — specialty landing pages

"Family medicine reimbursement benchmarks Texas" gets 3,400 searches/mo across tail keywords. We rank by publishing one real benchmark page per specialty × state — ~400 pages, all automated.

→ Target keywords: ~1,200
→ Pages auto-generated from data
→ Est. MoM organic traffic: 8K by M6
→ Free snapshot conversion rate: 4%
📣
BRAND

Owner-led LinkedIn + industry groups

Independent-practice owner communities (MGMA, specialty-specific state orgs, Facebook admin groups) are tightly networked. One honest snapshot + testimonial creates word-of-mouth — this is how every category-defining healthcare tool scaled.

→ 40+ owner communities mapped
→ 3 founder posts / week
→ Advocate pool target: 25 by M6
→ Drives Advisory tier referrals

The wedge — why the free snapshot wins

01 / Irresistible entry

"Free snapshot of what your practice is leaving on the table" is impossible to ignore for an owner. No sales call, no commitment. The tool sells itself once they see the gap data on their own codes.

02 / ROI is instant

A single closed negotiation pays for 10+ years of subscription. That's a story owners tell other owners. The Pro tier effectively sells itself on ROI math, not features.

03 / Data moat deepens

Every paid customer adds their de-identified reimbursement data to the benchmark pool. This makes the Simple Health Care partnership asymmetrically valuable — the more we sell, the better the data gets, the harder to displace.

Execution

What ships in the next 90 days.

The platform you're looking at right now is already built as an investor-grade demo. Here's the 90-day operational ramp to first paid customers.

DAYS 0–30
Shipped already
Full product site + dashboard (this page)
5-step intake flow with CSV import
Snapshot report generator + PDF export
Payer intelligence + contract calendar
Admin portal + customer management
Pricing + Stripe checkout ready
DAYS 31–60
Data + distribution
Simple Health Care data integration live
First 10 pilot practices onboarded
Cold email infrastructure + 3 domains warm
First 3 billing company partnerships signed
First 100 SEO landing pages auto-published
First paid Monitoring Pro conversion
DAYS 61–90
Revenue ramp
$25K+ MRR target (10 Pro + 2 Advisory)
3 specialty-specific landing microsites
First Enterprise (multi-location) deal in pipe
Customer-led growth flywheel active
Ship v2 — alerts engine + mobile dashboard
Series seed conversation if traction warrants

Why this ships fast

TWINFLAME GROUP

ReimburseOS is built by David Hitchman, founder of TwinFlame Group — an AI platform studio. The infrastructure, design system, payment rails, authentication, and AI orchestration stack are already battle-tested across sister platforms (ReForgeHQ workforce intelligence, WarRoom CRM, ChamberOS). What would be a 9-month build for a typical seed startup is a 90-day ship for this studio. The only piece that isn't already owned is the reimbursement data itself — which is exactly where the Simple Health Care partnership turns into the operational unlock.

The data partnership

ReimburseOS is the distribution layer.
The data is the moat.

Every independent practice in America will eventually buy reimbursement intelligence. The question is which product they'll buy it through — and whose data it runs on. ReimburseOS is the front door. Simple Health Care's dataset is the unfair advantage under the hood. Together, this is a category-defining business that gets built in quarters, not years.

In the field

What owners say after the first snapshot.

"We thought our rates were in line with the market. Turned out Cigna was paying us 11% below our peers. That report paid for itself 30x over in the first negotiation."
— Owner, 4-provider family medicine clinic · TX
"The CPT-level detail is what sold me. I walked into a contract call with actual dollar gaps per code. They had no response."
— RCM Director, multi-site pain management · AZ
"Cleanest reimbursement tool we've ever seen. 12 minutes in, we had a plan worth six figures a year."
— COO, behavioral health group · 6 locations · CO
FAQ

Straight answers, no runaround.

ReimburseOS is built on federally mandated payer transparency data under the No Surprises Act and CMS transparency rules — augmented with our practice-reported comparison dataset. Together this covers 314M+ rates across 7 major payers, refreshed quarterly. Your own practice data is never shared or made identifiable in the dataset.
Intake runs about 5-8 minutes. You'll need your top 10-15 CPT codes, monthly volumes, and average reimbursement per code. Report generation takes another 3-4 minutes. Most practices finish start-to-report in under 12 minutes.
No. For the Snapshot and Monitoring tiers we take a small CSV or manual entry. For Growth Advisory we can work directly with your billing team or clearinghouse if you want deeper analysis, but it's never required.
All practice data is HIPAA-aligned, encrypted at rest and in transit, never contains PHI (we operate on de-identified claims metadata), and is never sold or shared with payers. Signed BAA available on all paid tiers.
If we can't find at least $5K/month in recoverable revenue on your Snapshot, the report is free and we'll send you a one-page brief explaining why your practice is already running at benchmark. That's rare — in pilot testing, 94% of practices had a 4%+ reimbursement gap on at least one major payer.
Founded by David Hitchman, TwinFlame Group's AI platform studio. ReimburseOS is one of three AI platforms in the TwinFlame portfolio alongside ReForgeHQ (workforce) and WarRoom CRM. Benchmark intelligence is powered through a data partnership with Simple Health Care, which operates the industry's most comprehensive physician reimbursement dataset.
Your 12-minute audit

You can't negotiate what you can't see.
Run your free snapshot.

No credit card. No EHR integration. No sales call. Your first report is free — and yours to keep.